11 Herbs and Spices: KFC’s Genius Marketing on Twitter. Sanjay Kumar Mohindroo
Sanjay Kumar Mohindroo Sanjay Kumar Mohindroo Discover how KFC’s 11 herbs and spices Twitter stunt became a viral sensation, showcasing clever marketing that inspired fans and marketers alike. KFC’s Twitter account is a masterclass in branding and wit, and the infamous “11 Herbs and Spices” stunt is proof of their marketing genius. Let’s explore how this seemingly simple idea created waves on social media and turned followers into loyal fans. What’s the Big Deal? The Story Behind 11 Herbs and Spices In 2017, KFC made headlines when fans discovered that their official Twitter account followed only 11 people: six men named Herb and the five Spice Girls. This clever nod to their secret recipe captivated audiences worldwide. The simplicity of the idea—paired with its humor—showed how creativity can amplify brand recognition. Why It Worked Simple, Memorable, and Shareable This marketing stunt succeeded because it was subtle and intelligent. Fans had to discover the hidden joke, which e...